Uniform children: a rant.

At my local Sainsburys supermarket, (which sells clothes as well as such necessities of life as scented candles and Lego) there is an advertising hoarding featuring children wearing school uniform. 

It has the strap-line: 

FOR LIFE 

NOT JUST LESSONS

But who on earth do they think is going to buy school uniform for any purpose other than for school?

Good grief. 

What you need is a slogan that's something like:

UNIFORM CLOTHES FOR NON-UNIFORM KIDS

or

ALMOST CHILDPROOF

or

CLOTHES FOR BUSINESS

Hey...

...do you think someone in advertising might give me a job?

It has to pay better than writing children's books.

Word To Use Today: uniform. This word is from the Latin ūniformis, which means one shape.