It has the strap-line:
NOT JUST LESSONS
But who on earth do they think is going to buy school uniform for any purpose other than for school?
What you need is a slogan that's something like:
UNIFORM CLOTHES FOR NON-UNIFORM KIDS
CLOTHES FOR BUSINESS
...do you think someone in advertising might give me a job?
It has to pay better than writing children's books.
Word To Use Today: uniform. This word is from the Latin ūniformis, which means one shape.