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Thursday, 3 September 2015

Brite ideas: a rant.

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'No good can come of association with anything labelled Gwladys or Ysobel or Ethyl or Mabelle or Kathryn. But particularly Gwladys', said that great sage PG Wodehouse. 

And, as far as I can tell, he was right.

The same principle applies, I suspect, to anything deliberately misspelled. Anything named Brite-skrub, Sooper-slurrp, Eezy-kleen, Wizzo-kloth, Kalorie-skrimp, Bubbel-lite or Meety-choo. 

Avoid them. They are designed, not for illiterates - if only - but for those idiots who find illiteracy amusing.

And is illiteracy amusing?

Well, let's make a list of all the life-chances people miss through being literate, shall we?

....................................

Short, isn't it?

Thing Not To Buy Today: one spelled deliberately wrongly. There's a product for sale called Kiwi Kleen, for instance - though as I don't personally own a kiwi I've so far not had any use for it.











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