This blog is for everyone who uses words.

The ordinary-sized words are for everyone, but the big ones are especially for children.



Sunday, 21 May 2017

Sunday Rest: sloganeer. Word Not To Use Today.

We are bombarded and peppered with slogans, nagged and prodded by them. 

Elections, advertisements, campaigns...we stumble from recognition to boredom to exasperation to dull acceptance, until in the end the wretched things have wormed their way so deeply into our minds that their presence is longer consciously noted at all.

You and I could very easily come up with some examples, but personally I think we've suffered enough.

Who makes up these bite-sized bits of fatuity?

Why a sloganeer, of course.

Sloganeerslogan ear...

Ah well. There never was much chance of peace for our time, was there.

Sunday Rest: sloganeer. Slogan comes from the Gaelic sluagh-ghairm, a war cry, from sluagh, army, plus gairm, cry.


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